For individual travellers, friends and families, or community groups.
Create unlimited Travel Stories
Embed on your website
View and follow on mobile
For small brands, bloggers, publishers, tour operators, hotels, etc.
Add brand styles
Custom map icons
Add trip segments
Add trip stats
PDF exports for Travel Stories
For destination tourism organisations, towns, councils and travel brands.
Create Area guides with filters
Add to favourites functionality
Connect to custom data sources
Library for organising your places
Access our GraphQL API
Basic support with response times
For large destination tourism organisations, cities and large brands.
|Look and Feel|
|Brand styles (fonts, profile logo)||Alpaca branded|
|Standard map Icons|
|Custom map icons|
|Visualise 3D terrain / buildings|
|Camera controls (zoom/bearing/pitch)|
|Custom Masked domain||Add-on|
|Add trip segments|
|Add trip statistics|
|Add a highlights gallery|
|Print PDF for Travel Stories|
|Access different display templates|
|Add Google Analytics 4 (GA4) tracking code|
|Access GraphQL API (there are limitations)||Read-only add-on||Add-on|
|Add an author profile|
|Create Travel Guides (with category/region filters)|
|Add to favourites / saved list|
|Library for organising places|
|Connect to custom data sources (ATDW, website)|
|No. of itineraries||Unlimited||Unlimited||Unlimited|
|No. of places per itinerary||100||200||Contact us|
|No. of guides||Contact us|
|No. of places per guide||Contact us|
|Monthly account included embed impressions||5,000||10,000||Contact us|
|Cost for excess impressions||US$1.50 per 1000||US$1.50 per 1000||Contact us|
|Suppport and Professional Services|
|Technical diagnostics (excluding bugs)||A$200/hr||A$200/hr|
|Training||Knowledge base & online tutorials||Knowledge base & online tutorials||Knowledge base & online tutorials|
|Teleconference training session (up to 4 people)||A$400||A$400|
|Custom development||Contact us||Contact us|
|Consultancy (setup, data integration, workshops)||Contact us||Contact us|
|Content population||Contact us||Contact us|
We offer a free plan which allows you to create basic Travel Stories. Not all features and functionality are available in this plan. You can upgrade from this free plan to the Starter plan at any time.
You can select the payment schedule that suits you. Yearly subscriptions save 20% or more.
Yes, you can add additional users. Depending on your subscription plan, additional users may incur an additional monthly charge.
No you don’t! Alpaca was started so that anyone could create beautiful maps, no coding required. Once you’ve created a map, you can easily share the link or embed it on any website with one click.
Our Alpaca studio is here to help with creating maps for you. Prices are dependent on the size of your project. Contact us to find out more.